Custom Styling Primer






Category: styling
A custom styling primer formulated with provitamin B5 that provides color, UV, and heat protection (up to 450°F). Formulated for your unique hair goals with a personalized level of hold. Size: 6 oz






Category: styling
A custom styling primer formulated with provitamin B5 that provides color, UV, and heat protection (up to 450°F). Formulated for your unique hair goals with a personalized level of hold. Size: 6 oz
After trying dozens of heat protectants that left my hair stiff, this one’s personalized hold actually lets me control the finish. It protects up to 450°F and doesn’t weigh down my fine strands. Exactly what I needed for styling without crunch.
I love that this primer lets me choose my exact hold level—my curls stay defined without stiffness. The heat protection up to 450°F gives me peace of mind when styling with hot tools.
Finally, a heat protectant that doesn't weigh my hair down, but the personalized hold level actually keeps my style in place all day. I love that it protects up to 450°F, which gives me peace of mind when using my flat iron. The provitamin B5 leaves my hair feeling softer, too.